Aren’t we all sick of the standard bar and pie chart? I think it’s always a good idea to make your reader work a little bit for information – to learn something – and to get that zing of knowledge once they have successfully deciphered an info-graphic.
It is not easy to create a unique-to-the-information info-graphic, in fact, it requires a little bit of planning, tiresome experimentation and the willingness to get to the end of it all only to realise it doesn’t work.
Catalog Tree is a great example of a studio that has great vision for info-graphics and here are some of theirs amongst others.